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March 30 Skinning TroutThe traditional meal for Persian New year dinner or Nowrouz is Green Rice and Pan-Fried Trout or Sabzi Polo and Mahi. The Green rice is Basmati rice cooked with herbs such as dill, cilantro, parsley and a few others. Since you can buy the herbs already cleaned, dried and chopped up and steam the rice in the rice cooker, that part wasn't so hard. The hard part is the trout which comes with skin, head, tails and fins attached, and full of invisible, little flexible bones that are waiting for a chance to choke you when you bite the pan fried fish. A few years ago, long before Internet time, I decided to invite some friends over in the absence of my Mom for Persian new year's dinner. Making the rice like I said, wasn't too much of a problem. Cleaning and preparing the trout took me hours, had me in tears and made me wish I had invited everybody out to dinner. Even though I was a student at the time and couldn't afford it, it was worth paying for the dinner rather than trying to clean and fry that blasted fish. This year we invited a dozen friends and family and I knew I had to make the traditional meal. My mom is older now and can't be expected to make a meal for such a big group. She asked me how I was going to clean and prepare all the fish that I had bought. She knew about the disasterous dinner of few years ago. I told her not to worry, I would find it in the Internet. And found it I did. This You Tube Video of How to Skin a Trout is amazing. It is not as easy as he makes it look, but I was able to prepare the fish in time. After cleaning and skinning it, I patted it with some flour and pan fried it. I served it with some fresh lemon and saffron along the rice and it was a real hit. My mom was heard saying several times over the dinner, you know you can learn anything on the Internet. March 19 Happy Norouz! Happy Spring! Happy Easter!Norouz which means New day in Farsi, is the Iranian New year which coincides with Spring Solctice and is usually very close to Easter as well. My mom and I have been busy with spring cleaning and shopping for the celebrations which will start tonight at 10:50 PM. Last night we jumped over the fire for chaharshanbehsuri or the wednesday feast (which ironically takes place on the last tuesday night of the year), and we just had some fish with my family who are here to ring in the new year with us. We have set our Haftsin or the table with seven things that begin with the letter S and our wearing our new clothes. My mom will give every one money when the new year begins and on Friday night we'll have a whole bunch of family and friends who will visit for the new year.
This is Milan's first Norouz and first spring with us. We'll have Patrick over for this week as he is off for his spring break as well. I am looking forward to celebrating the spring wiht my family and hope that you all have a great spring and a great year ahead as well! Goin' to Camp, Johnson's Baby CampI overhear my husband, an influential tech blogger, on the phone laughing as he tells a start-up CEO, "your product is probably not worth much, if you don't manage to piss off an influentiual blogger or two. I wouldn't have even wanted to try your product if I hadn't read that it made Mike (here he refers to another influential tech blogger) rant so vigorously. As soon as I read his post though, my interest was peeked and I had to check your software out." Robert gets hundreds of calls from PR agencies and tech companies to write about and review their products so that his readers (which are atleast a few hundred thousand) would know about the product. He is giving the business person some good advice while calming him down about the recent controversy regarding the comapny's product. He is probably referring to the well known fact, all PR is good PR, but I also think that he is reffering to another fact of life, every crisis gives the opportunity for improvement and for great leaders to emerge. I wish Lori Dolginoff, in charge of creating Johnson's Camp Baby, had heard his words after the blogstorm broke out in the mommy blogosphere about why two influential mommy bloggers had been disinvited from their event.
If I had any doubts about going to Camp Baby it all disappeared after talking to Lori yesterday. She is a take charge, transparent, accept responsibility and learn from mistakes kind of person and I applaud her for that. She was faced with a blogstorm when two influential mommy bloggers wrote about how they had been disinvited from Camp Baby for not being able to attend the full program and get this, for daring to want to bring their baby to Camp Baby. Neither one of these had happened if the PR agency had chosen a personal approach to the bloggers, if they knew who their target bloggers were, and if the wording of the invitation and the naming of the event had been more clear.
I didn't receive the first two invitations because they were sent as general emails sent to all kind of mail that ended up in my junk mail due to the spam filter. The third email though came from an actual person from the PR agency who nicely wrote to me about how the camp was filling up and they would really want me to come and please RSVP as soon as possible. I went back to my junk mail box and found the original invitation. Then like every good blogger I did a little research. Nothing on the Johnson's website or any of their ad agencies about this program that I could find. Was this a phishing scam or was somebody playing a joke on me? So I digged a little deeper and went to the Mommy blogs to find out if any one else was talking about this and of course wanted to know who else was going? There I found some good chatter about the excitement about going to Camp Baby. Ok so this was legit and all kinds of mommy bloggers were attending. I started to get excited and I responded affirmitively. I am event planner though and when attending an event I never take things for granted and I need to check everything out.
The event was called "Camp Baby" and they were reaching out to Mommy bloggers most of whom had attended execellent Blogher events and were used to having child care available at the events and it was a Johnson & Johnson's event for Gods sake so I thought I should and could bring my baby with me. Since there was nothing written about the details of child care, however, and the registration website seemed to be closed off due to the capacity being full, I thought I would research the blogs and see what other moms were doing. That's when I read about one of the mommy bloggers being disinvited because she wanted to take her baby with her. How could you invite a nursing mother to an event about babies and expect her to come sans baby? A company that makes baby products should know their audience better. Johnson was losing a great opportunity to reach out to nursing mothers and in fact was shunning them.
That wasn't the only thing though, another mommy blogger was being disinvited because she couldn't attend the full program as she was speaking at the Blogher conference which happened to be taking place at the same time as Camp Baby. Having the Johnson's event coincide with a very popular mommy blogging event was bad enough, but inviting a speaker from this event and treating her well could have given Johnson an opportunity to expose their comapny to all the audience at the Blogher event. Instead they were kicking the speaker out of their program. Another clear marketing loss.
Reading these posts made my heart ache for whoever was behind organizing this event. It was clear they had their heart in the right place. They wanted to reach out to mommy bloggers and let them have a great time while giving them an opportunity to try out some of the company's products. It was obvious they had worked very hard to organize this event, but it seemed they had made a couple of mistakes which had backfired in a blazing blogstorm. Being an event planner and having made mistakes in my own time, I wish I could tell them, hey people are much harsher online than they are in person. Just pick up the phone and reach out to them. The key to dealing wiht bloggers is all about the personal touch. You'll see that they are only human and will be much nicer to you in person. And as my husband had said, this was a great opportunity for any company to show how they can handle a PR crisis, make friends with bloggers by reaching out and learning from their mistakes and come out even stronger.
I am so glad Lori called me, so I could talk to her (it seems she already knew about the personal appraoch and learning from mistakes and was on the right track). From what I have read it seems that Johnson has started on the right track and I can't wait to see what they will be presenting at their camp. Oh and I am taking my baby with me. I am paying my Mom's way to come with me and stay at the hotel. My mom will be staying at the hotel room with my baby, so she can take care of him while I attend the sessions and I will break away every once in a while to check on them. I realize I am lucky to have my mom come along with me and I am looking forward to posting about what I learn from camp baby and to meet Lori and her team.
March 18 Four reasons I *Heart* Rob La GesseRob La Gesse has tagged me to blog about the 4x4 theme that is going on right now, and I am too lazy and too fickle to do that, so I will write about four reasons I
1) Rob La Gesse is a great story teller. I like reading his Motorcycle diaries, or stories about his kids, his previous bosses and co workers and all kinds of crazy experiences he has had. He makes me smile and he makes me think like all great story tellers do.
2) Rob La Gesse is a good and generous friend. He has been very generous to me and my family, but I also know that he helps out any one of his friends in need. When I was pregnant he gave me a G.C. for a spa treatment, that was honestly one of the best gifts I received, and he just gave Patrick an Apple Newton that Patrick has proudly added to his Apple musuem.
3) Rob La Gesse inspires me to be a better blogger. He inspires me by his stories, by his comments and by his emails, but also by just being my friend and supporting me.
4) Rob La Gesse is a geek. You all know I love geeks right? Especially those geeks who help out their community like Rob just did by inviting Robert to interview many local Tech businesses in San Antonio and getting their stories out.
Keep on bloggin' Rob! March 14 The Ultimnate Peep ShowMarch 12 Funny Pick Up Lines I was visiting my brother and his family over the weekend and when we arrived my niece and nephew started to tease me with the new funny pick up lines they had learned. I know there are entire sites on the internet about these, but these few were G-rated and cute, so I thought I would share. As I sat down my niece reached behind my neck to check the tag of my shirt and then smiled and said, "Aaaaaaah, it reads, Made in Heaven!" I started to laugh, but my nephew tapped me on the shoulder and said, "I have a better one for you. Do you have a map?" "And before I could answer, he added, "because I am lost in your eyes!" My niece finished the lines off by asking me if I was tired and again before I could answer, she said, "Because you've been running in my mind all day long!" And then they asked baby Milan if his Dad was a baker. And when I asked why, they answered, because he is a cutiepie! Hey maybe I will try these on Robert when he comes back from his trip. March 09 Problems with Toys R Us Babies R Us Return PolicyI strongly suggest you reconsider registering for your baby at Babies R Us or buy anything at Toys R us. We did that and I completely regret the money we and our friends and loved ones gave them. Oh, don't get me wrong. We love everything that we bought or received. It's their return policy that sucks. Sometimes people buy you items from the list and forget to check them off, so you may get two or three of the same item. If they don't give you a receipt for the gifts, you can forget about being able to return them. No receipt, No return. Not even exchanging anything is possible without a receipt. They won't take anything back without a receipt even if a huge Toys R Us tag is on the item you are trying to get credit for. You know I can somewhat understand that. But the problem is even if you have a receipt, you only have 90 days to return the items. This one I have a hard time with. The first three months of having a baby is so chaotic that you hardly have time to return items. Some people have baby showers a month or two before the baby arrives, and by the time you figure out you received two of the same items or you don't really need that fancy mobile and would rather get some more onsies, your 90 days is over and you are SOL.
It's going to be a long time before I walk into Toys R Us again. I am taking my baby and my money and am shopping anywhere but...take that you cheap, penny pinching Girrafe. March 06 Robert Scoble welcomes You to Fast Company TVI loved watching Robert's intro to Fast Company TV. It is a short clip, so if you get a chance give it a shot. This video was shot on the beach and you will see Robert gazing into the waves, and hopping around the rocks. I have to warn you, this is no episode of Baywatch. He does talk about his new gig though and some of the stuff that he and his rocking editor, Rocky and the rest of their great team are working on. And they need your feedback to make some cool new shows.
I am looking forward to seeing Robert's new advetures at his new job. He really loves what he does; he doesn't even think of it as work. It's just who he is: A goofy geeky white boy who loves hanging out with geeks and technologists and trying out new software and playing with new gagdgets.
Anyway it's late at night and Robert is away on a business trip so I miss him and am getting all mushy on the blog. Congrats to my husband on the launch of his new show. Health tipFound this on email today and I thought it was fun to share with those of you worried for your health.
For those of you who watch what you eat, here's the final word on nutrition and health. It's a relief to know the truth after all those conflicting nutritional studies.
1. The Japanese eat very little fat and suffer fewer heart attacks than Americans.
2. The Mexicans eat a lot of fat and suffer fewer heart attacks than Americans.
3. The Chinese drink very little red wine and suffer fewer heart attacks than Americans.
4. The Italians drink a lot of red wine and suffer fewer heart attacks than Americans.
5. The Germans drink a lot of beers and eat lots of sausages and fats and suffer fewer heart attacks than Americans.
CONCLUSION
Eat and drink what you like. Speaking English is apparently what kills you. March 05 Watching Cybill Shepherd in Curvy Widow I love Cybill Shepherd. I fell in love with her when she was playing Maddie Hayes opposite Bruce Willis in Moonlighting. That was one of the first American shows I ever watched and I started watching it in Wales on the Summer of 1986 with my Mom and sister in law while I was waiting to get my student visa to come to the States. I used to think that Americans spoke so fast, because it was hard for me to follow the dialogue. I was just beginning to learn English then. I still got some of the jokes though and I just loved watching that show. Over the years I have watched her in some of the movies like Chances are and her own show on TV. Watching her performing on Stage as the curvy widow in San Francisco the other night though was such a treat. She is funny and beautiful and such a fantastic actress. Curvy Widow is the story of a woman in her late fifties who goes online in search of a companion or as she so aptly puts it a playmate. What I liked about the play besides Ms. Shepherd's wonderful acting and the funny adventures and misadventures of the curvy widow was how she projected her computer display on the wall beside her so we could follow her online journey. I've been to many plays but this was the first time I was seeing virtual life displayed on the live stage. It was a surprising departure from what I had been used to and I quite enjoyed it. I also enjoyed Ms. Shepherd taking questions from the audience after the play. She showed that she can think on her feet and is quite witty and smart. Someone asked her, what was the best sex she had ever had. Instead of shying away from the question or getting upset, she smply answered, with myself! Now that is a real woman in my book :) If you get a chance and Curvy Widow is playing nearby, I definitely recommend seeing it. I really do love Cybill Shepherd. |
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